Green claims: "100% recycled"? Don't flip (or forget) your lid
A poster for Lipton Ice Tea seen on a bus shelter on 13 August 2021, featured headline text which stated “DELICIOUSLY REFRESHING, 100%...
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CMA puts spotlight on green claims by the UK's fashion retail industry
In case you missed it, when it comes to environmental claims, the CMA has switched from 'chatty, friendly, awareness-raising' mode to...
ASA upholds rulings against 8 crypto trading ads, but one takes some topping
It seems the ASA is on a mission to stamp out misleading and irresponsible advertising for crypto currency trading.
This week, the ASA...
Event hosted by Green Story: Greenwashing in fashion - the dos and don’ts for brands
I'm looking forward to joining the panel to discuss #Environmental claims with Lara Pizzato, CMO of Green Story, and Mike Coates of the...
**Breaking news** ASA makes announcement on green claims
Hot on the heels of the CMA's new Green Claims Code, the ASA today made an announcement about its own work in reviewing green claims in...
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